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Gold Price Crosses ₹1 Lakh Mark: What’s Driving the Surge & Should You Buy Now?

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Introduction Gold Hits Historic High – What’s Next?

Gold prices in India have crossed ₹1 lakh per 10 grams in physical markets, while MCX futures touched ₹99,178—just inches away from the psychological milestone. This surge comes amid global economic uncertainty, geopolitical tensions, and a weakening rupee.

But what does this mean for investors, jewelry buyers, and policymakers? Is this a temporary spike or the start of a long-term rally? Should you buy, sell, or hold your gold investments?

In this comprehensive guide, we’ll break down:
✔ Why gold prices are skyrocketing (5 key factors)
✔ How this compares to past gold rallies (2008, 2013, 2020)
✔ Expert predictions for 2024-2025 (Will gold hit ₹1.2 lakh?)
✔ Smart strategies for buyers & investors (Best time to enter?)
✔ Alternatives if gold becomes too expensive (Digital gold, ETFs, sovereign bonds)

Let’s dive in.


Why Are Gold Prices Surging? 5 Key Reasons

1. Geopolitical Tensions (Middle East & Ukraine War)

  • Iran-Israel conflict, Russia-Ukraine war, and US-China trade wars have investors flocking to safe-haven assets.
  • Historically, gold rises 15-20% during major crises (2008 financial crash, 2020 pandemic).

2. Weak Indian Rupee (₹83.50/USD)

  • Since gold is priced in dollars, a weaker rupee makes imports costlier.
  • For every 1% drop in INR, gold becomes ~₹800-1,000 more expensive per 10g.

3. US Fed Rate Cut Expectations

  • Lower US interest rates = weaker dollar = higher gold prices.
  • Experts predict 2-3 rate cuts in 2024, pushing gold further up.

4. Central Banks Stockpiling Gold

  • India’s RBI bought 19 tonnes of gold in 2023—highest in decades.
  • China, Turkey, and Poland are also aggressively buying.

5. Wedding & Festival Demand (Seasonal Spike)

  • Akshaya Tritiya (May 10, 2024) is a major gold-buying event.
  • Jewelers expect 20-30% higher sales vs. 2023.

“This rally is different—it’s driven by both fear and fundamentals. Gold could hit ₹1.1 lakh by Diwali.”
— Chirag Mehta, Chief Investment Officer, Quantum AMC


Gold Price History: Are We in a Bubble?

YearEventPrice (10g)% Surge
2008Global Financial Crisis₹12,500+33%
2013US Taper Tantrum₹32,000+21%
2020COVID-19 Pandemic₹56,000+40%
2024Middle East War + Rate Cuts₹1,00,000++18% YTD

Key Takeaway:

  • Gold always surges during crises but corrects 10-15% later.
  • Long-term, it beats inflation (avg. 8-10% returns/year).

Should You Buy Gold Now? 3 Expert Views

1. “Wait for a Dip” – Technical Analysts

  • Gold is overbought (RSI >70)—a 5-8% correction is likely by June.
  • Best entry point: ₹92,000-95,000/10g.

2. “Buy in Small Doses” – Wealth Managers

  • Use SIP approach (e.g., 5g/month) to average costs.
  • Allocate 10-15% of portfolio to gold for balance.

3. “Go Digital for Better Returns” – Fintech Experts

  • Gold ETFs (0.5% fees) vs. physical gold (3-5% making charges).
  • Sovereign Gold Bonds (SGBs) offer 2.5% extra interest + tax-free gains.

Gold vs. Stocks vs. Real Estate: Where to Invest in 2024?

Asset1-Year ReturnLiquidityRiskBest For
Gold18%HighMediumSafety + inflation hedge
Nifty 5024%HighHighGrowth investors
Real Estate6-8%LowMediumLong-term wealth

Verdict:

  • Short-term safety? Gold.
  • Long-term growth? Stocks.
  • Diversification? Both.

5 Smart Ways to Buy Gold (Beyond Jewelry)

1. Sovereign Gold Bonds (SGBs)

✔ 2.5% annual interest + tax-free maturity (8 yrs)
✔ No storage risk (Govt-backed)

2. Gold ETFs (Like Stocks)

✔ Low cost (0.5% fees)
✔ Easily tradable

3. Digital Gold (Paytm, PhonePe, Google Pay)

✔ 24K purity
✔ ₹1/day investment possible

4. Gold Mutual Funds

✔ Professional management
✔ Good for SIPs

5. Physical Gold (Coins/Bars)

✔ Instant liquidity
✔ No default risk


Will Gold Hit ₹1.2 Lakh? 2024-25 Predictions

Bullish Case (₹1.1-1.2 Lakh)

  • If Middle East war escalates + Fed cuts rates aggressively.
  • Weak rupee (₹85/USD) could push prices further.

Bearish Case (₹85,000-90,000 Correction)

  • If global tensions ease + US delays rate cuts.
  • Profit-booking after Akshaya Tritiya.

“Gold at ₹1 lakh is expensive, but not a bubble. Stay invested, but don’t chase the rally.”
— Nilesh Shah, MD, Kotak Mahindra AMC


FAQ (Featured Snippet Optimized)

Q: Why is gold so expensive in 2024?

A: Due to Middle East tensions, weak rupee, Fed rate cuts, and high demand.

Q: Is it safe to buy gold at ₹1 lakh?

A: Short-term risk of correction, but long-term (5+ years), gold usually appreciates.

Q: What’s the best way to buy gold?

A: For low-cost investing: Gold ETFs/SGBs. For emergency funds: Physical gold.


Conclusion: What Should You Do Now?

Gold at ₹1 lakh is a signal of global uncertainty, not just greed. Here’s the smart move:
✔ Already invested? Hold & monitor Fed policies.
✔ New buyer? Wait for a dip or start a gold SIP.
✔ Jewelry purchase? Negotiate making charges (aim for <8%).

What’s your gold strategy? Buying, selling, or waiting? Let’s discuss! 💬

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